Dive into Ultimate Recovery

Ice baths have been used by athletes and fitness enthusiasts for years as a powerful recovery tool. The cold temperature of the water helps to reduce inflammation, speed up muscle recovery, decrease muscle soreness, and improve overall circulation.

Not only that, ice baths can also positively impact mental health. Bathing in a cold water immersion tub triggers a response in the body known as the "cold shock response," which stimulates the release of endorphins and creates a natural mood boost.

Ice, ice, Baby!

The Ice Co is the UK's No.1 ice brand, you can find our ice cubes in your local supermarket.

We've launched our ice bath so you can enjoy the many health benefits of ice therapy in the comfort of your own home, with our ice cubes of course!


  • The benefits of ice baths

    The benefits of ice baths

    In a world that's constantly buzzing with the latest trends in health and wellness, one practice has stood the test of time and continues to gain popularity – ice baths....

    The benefits of ice baths

    In a world that's constantly buzzing with the latest trends in health and wellness, one practice has stood the test of time and continues to gain popularity – ice baths....

  • Ice Baths: How cold immersion can enhance sports performance

    Ice Baths: How cold immersion can enhance sport...

    The Ice Co share how cold immersion can enhance sports performance, revealing the many health & training benefits which can help you reach your fitness goals.

    Ice Baths: How cold immersion can enhance sport...

    The Ice Co share how cold immersion can enhance sports performance, revealing the many health & training benefits which can help you reach your fitness goals.

  • Ice baths for weight loss: fact and fiction

    Ice baths for weight loss: fact and fiction

    In the world of weight loss, there are no shortcuts or quick fixes. Remember that a sustainable, healthy lifestyle is the key to achieving your fitness goals, but a daily...

    Ice baths for weight loss: fact and fiction

    In the world of weight loss, there are no shortcuts or quick fixes. Remember that a sustainable, healthy lifestyle is the key to achieving your fitness goals, but a daily...

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